Oprah on XM [Archive] - RonFez.net Messageboard

nevnut

02-09-2006, 04:43 AM

Just saw on Fox news where Oprah cut a deal for $55 million and her show starts in September.They better give AFRO raises 'cause I'll never listen to that BITCH!!!!

El Mudo

02-09-2006, 04:49 AM

As popular as Oprah is this is huge for XM....

At a fraction of the price the doggy company paid for Hoo Hoo...

Tall_James

02-09-2006, 04:57 AM

Oh man, that's great.  Good news for XM.  I'll never listen to her show but lots and lots of new subscribers from Oprah's Zombie audience will be coming along for the ride.

Tall_James

02-09-2006, 05:01 AM

<a href="http://www.xmradio.com/oprah/index.jsp" target="_self">Here's Oprah!</a>

mikeyboy

02-09-2006, 05:03 AM

Does this mean we can expect some AFROO shows?

nevnut

02-09-2006, 05:04 AM

your not funny

walking joint

02-09-2006, 05:13 AM

this really could be huge for XM.  $55 million is a ton of money, but everything Oprah does seems to do very well.  and you know she will go on her showing pumping up XM and her fans will go out and buy it.  they probably won't go to 202, but as long as they buy the product who cares.

Tall_James

02-09-2006, 05:24 AM

XM signs Oprah.Sirius sign Taz and Cole from the WWE.Advantage = XM

Death Metal Moe

02-09-2006, 05:54 AM

I don't know, this kinda reminds me of the Martha deal Sirius made.  Will anyone really care about Oprah on the radio?  I mean it's a HUGE name but I'm not sure if it's really going to be this huge.  I could be wrong.

walking joint

02-09-2006, 06:03 AM

its big on Wall Street.  before the announcement the stock was upgraded to a 'Buy'.  its up over $2 already today. 

Death Metal Moe

02-09-2006, 06:13 AM

walking joint wrote: its big on Wall Street.  before the announcement the stock was upgraded to a 'Buy'.  its up over $2 already today.  OK, well then it's worth something.  Actually, all those women who watch her go out and get the books she puts on her Book Club List or whatever, I guess you could expect them to want to follow her to XM as well.OK, I never really thought about it like that.  Oprah might be a huge aquisition, even bigger than Hoo Hoo in the end.

Tall_James

02-09-2006, 06:39 AM

Oprah might be a huge aquisition, even bigger than Hoo Hoo in the end.You're dead-on with that statement.

Furtherman

02-09-2006, 06:45 AM

mikeyboy wrote: Does this mean we can expect some AFROO shows? Oprah comes running in on an AFRO show..."You get an XM!  You get an XM!  You get an XM!  Everybody gets an XM!  Everybody gets an XM!"

furie

02-09-2006, 07:38 AM

meh, it's no diffrent than hiring ellen. i'm sure it'll be a boost for xm, but i'll never listen.

samnyc

02-09-2006, 07:42 AM

There should be 1 chanel for Oprah that should only air her show and its replays and a second chanel for all of the other shows.

Furtherman

02-09-2006, 08:04 AM

There are millions of Oprah viewers, who are some of the most loyal viewers in advertising, that will spring the extra few bucks to hear an Oprah show... epecially if it were to air on the weekends, when the Oprah TV show isn't on.Doesn't matter if everyone who listens to XM202 never tunes in... she'll have plenty of listeners.HUGE for XM.

Jennitalia

02-09-2006, 08:08 AM

I love Oprah.  I'll be listening

Sheeplovr

02-09-2006, 08:10 AM

Just saw on Fox newsp.s. stop watching fox news

mikeyboy

02-09-2006, 08:15 AM

It is a huge deal.  She has a huge, fiercely loyal audience.  It might be, quite honestly, the biggest acquisition that XM has made.

MilkmanDann

02-09-2006, 08:30 AM

My stock is so happy <img src="http://www.ronfez.net/messageboard/tiny_mce/plugins/emotions/images/thumbup.gif" border="0" />. Was dipping a little recently but this is great, and her audience is fiercely loyal, if she even advertises a little on her regular show that'll be massive exposure. Looking forward to the first Ramone call to her.

suggums

02-09-2006, 08:35 AM

Not only fiercly loyal but for the vast majority, fiercly female.  A whole new market segment satellite hadn't really been able to crack yet in the talk department.

SatCam

02-09-2006, 10:36 AM

Soccer moms with XM-ready stereos in their minivans just creamed their pants.

mendyweiss

02-09-2006, 10:59 AM

I hear what eveyone is saying, but how is this good for ME!!!!

landarch

02-09-2006, 11:15 AM

Death Metal Moe wrote: I don't know, this kinda reminds me of the Martha deal Sirius made.  Will anyone really care about Oprah on the radio?  I mean it's a HUGE name but I'm not sure if it's really going to be this huge.  I could be wrong. It seems to me that it's a matter of expectation.  From all appearances Martha and Howard and Bubba what's his name were big names brought in for a straw-grabbing festival, sort of like "Come on horses, if you come on back in the barn and out of the highway, I'll close the door and we'll all make a bunch of money together".Oprah on XM on the other hand, is a potentially fine addition.  It serves to further round out the variety of programming and enhance XM's appeal.  As mentioned in the thread before, she'll reel in the rubes and only bolster numbers.  I woudn't think her show would be intended to draw in the large immediate results one may hope for with a big name act, but cause a slow build toward the ultimate greater end.

mikeyboy

02-09-2006, 11:23 AM

luvafroshows wrote: Oprah on XM on the other hand, is a potentially fine addition.  It serves to further round out the variety of programming and enhance XM's appeal.  As mentioned in the thread before, she'll reel in the rubes and only bolster numbers.  I woudn't think her show would be intended to draw in the large immediate results one may hope for with a big name act, but cause a slow build toward the ultimate greater end.I disagree.  I think adding Oprah will bring immediate increases in subscriber numbers.  As I said before, her massive audience is intensely loyal who buy things that Oprah recommends.  She can make any book a phenomenal seller just by adding it to her "Oprah Book Club" list.  She's one of the richest entertainers in the world because of this.  Content aside, I think you'll find many, many women picking up XM subscriptions and equipment because that's where Oprah will be.

Tenbatsuzen

02-09-2006, 01:08 PM

mikeyboy wrote: It
is a huge deal. She has a huge, fiercely loyal audience. It might be,
quite honestly, the biggest acquisition that XM has made.   I
disagree.  I think the MLB deal is bigger.  But it could be a
toss-up.  Since busy moms spend a LOT of time in their cars,
they'll want to get XM, but the problem MAY be having women who are not
exactly tech-saavy getting and investing in sat. radio. And
that's NOT a mysogynistic statement.  My mother absofuckinglutely
worships Oprah, but there is no way she'd go OUT of her way to get XM
for herself unless it was already in her car. Think about it: How many soccer moms do you know add to their car stereo systems outside of the stock radio?

Furtherman

02-09-2006, 01:17 PM

Tenbatsuzen wrote: I disagree.  I think the MLB deal is bigger.  But it could be a toss-up.  Since busy moms spend a LOT of time in their cars, they'll want to get XM, but the problem MAY be having women who are not exactly tech-saavy getting and investing in sat. radio.And that's NOT a mysogynistic statement.  My mother absofuckinglutely worships Oprah, but there is no way she'd go OUT of her way to get XM for herself unless it was already in her car.Think about it: How many soccer moms do you know add to their car stereo systems outside of the stock radio?Any Mom under 50?  You betcha.  They are a huge growing tech-savvy group.  Where they once compared dishwashers and make-up accessories, it's now internet servers and cell phones.Half of them will get this technology on their own.The other will be asking their husbands for it after Oprah airs her XM show.  And they'll get it.

Sheeplovr

02-09-2006, 01:24 PM

if Oprah is going to actully talk on her station its already a hit
and she will then be talking about xm in her magizine and on her show
free ads much like the ellen beiing on bt ellen is just the shows but
she still keeps ushing the xmso everybody wins

Hottub

02-09-2006, 01:54 PM

This will be huge. I have the car kit installed in her car, but for the most part, the XM is mine. Once she gets wind that Oprah will be available while she is on the road, I am going to have to buy a 2nd unit.Make no mistake, the Oprah fan base is Gigantic and VERY Loyal! You are going to see a pretty nice jump in subs once she is on.And just wait until Mrs. Tub pulls up to meet the girls, Rockin' Oprah in her car. "What is that? You're listening to Oprah in the car? I gotta get that!" and she tells 2 friends, and so on. Another million subs after she gets on-board.This really is big news. And give up on the "Tech Savvy" argument. The wife will be on the Razr and e-mailing all her friends before I even get home from work!

This message was edited by Hottub on 2-9-06 @ 5:55 PM

pennington

02-09-2006, 08:54 PM

I think adding Oprah will bring immediate increases in subscriber numbers.  As I said before, her massive audience is intensely loyal who buy things that Oprah recommends ...I think you'll find many, many women picking up XM subscriptions and equipment because that's where Oprah will be.I absolutely agree. Just as Moe is baffled by Don & Mike, I don't understand the Oprah thing.One day when I was home and flipping through the channels I happened upon the start of an Oprah show. She walked out and you could see women in the audience so excited they were crying and some actually couldn't breathe. They'll take food out of their baby's mouth to pay to hear her on XM.By the way, Opie must be having the temper tantrum of the decade over this. Anthony, on the other hand, is probably having a beer and playing a video game.

This message was edited by pennington on 2-10-06 @ 12:56 AM

curtoid

02-10-2006, 06:49 AM

This explains why Howard has been obsessed about Oprah for the last 2 weeks - even to the point of his mom calling in and yelling at him last week, because of what a wonderful person Oprah is. For that amount of money, Oprah needs to do more than just give her names and her friends. She needs to actually provide content people aren't going to be able to get anywhere else, and she is going to have to really promote it. This is not something available at the supermarket where her fan base already is - where they can easily pick up the latest issue. This is also not her main focus; she has spread her brand around to all aspects of entertainment, and not everything has been a success (as much as I love Jonathan Demme as a filmmaker and a person, "Beloved" only made $23 million - less than half of the movie's $53 million budget - and that was produced and promoted by Oprah). Her main focus is her television show - if she spends the summer drumming up attention of how exciting this radio venture is going to be, then i can see a sizable impact. So far Martha, Snoop, Ellen and Emenim have done nothing to encourage their large fan bases to join them on satellite, even if they are programming decent content. Howard and O&A have because radio is where their focus and their fans already are. She needs to promote this partnership - not just XM.  If not, then ultimately this just becomes one more expensive bobble a satellite channel has to dazzle a consumer trying to decide between XM or Sirius. And eventually, with all of this money being spent around, once every single entertainer has sided in one or the other, will people be excited to pay to hear a Oprah with commercials, when they can see Oprah with commercials for free.

JPMNICK

02-10-2006, 07:07 AM

You know she will have XM give aways on her show, and come next christmas she will be pushing it hard core. I am sure that is worked into her deal.  I also agree with Mikeyboy, this is the biggest deal XM has made. She is the nationions biggest media personality (my opinion). She is loved across the board by women of all color and economic status. Once they know they can have Oprah for more than 1 hour per day, they will be subscribing.

mendyweiss

02-10-2006, 07:36 AM

She is going to do ONE 30 minute show per WEEK.! for 39 weeks/year. Is that enough for her lemmings to follow?

Lady

02-10-2006, 01:37 PM

DEFINETLY a great big deal to XM. I don't care for her at all, BUT, Oprah + XM = <img height="292" src="http://www.cruelty.com/money/images/L90617482R_detail.jpg" width="606" border="0" />

wonderwoman

02-11-2006, 07:55 AM

I think it will be very interesting to hear if her show on XM will be any different or the same kind same show she has on TV now. Either way I think it's a great coup for XM and they didn't have to shell out the kind of money Sirius threw at Howard. Pretty bargain basement price if you ask me.

I say Good Job XM, that's one way to get a shitload of subscribers on the XM bandwagon come September.

Johnny4

02-12-2006, 03:30 AM

I see how this can be good for XM, but I don't see it as
good for AFRO. Here is my logic. First, we know that XM doesn't like to
pay talent and OA's contract is up in a couple of months. This doesn't
help their bargaining position, especially if she ever hears their
show. The Clear Channel effect might come in and they might start
voluntarily cleaning up their own airwaves as per FCC request in order
to position Sirius as the Stern Network and reflect it in a negative
light. We are the good guys, they are the bad guys. Oprah will push the
product, but let's be honest, 55 million is alot of dough more someone
who has done zero radio and has zero EXISTING radio audience. The scary
part is 55 million over 4-5 years is chump change to her. She also has
a daily FREE show, a magazine, a musical, and an entire cable channel.
Another 13.00 per month is asking alot of her audience. Especially when
she is doing ONE HALF HOUR per WEEK! Trumpeting the arrival of Oprah
might be the gayest thing ever done by OA's audience. I do think she
could dig RF though.

curtoid

02-13-2006, 04:46 PM

So, I heard O&A this morning playing audio of Oprah from Friday, and they were singing the praises of how great those plugs were for XM, and all I could think about was how different this show would have been had Oprah signed with Sirius - how she would have been torn into for the lame-brain "Reality Radio" where they tape her phone conversations with her friend. If she had made that statement about her new Sirius show, she would have been made to look ridiculous. Wasn't the battle cry last summer all about how XM signed RADIO people and Sirius was busy going after big names and personalities?? I agree with Anthony when he complains about the people who think it's so easy to do what they do, and I wish someone had bothered to call her on that instead of towing the company line that THEY got to stick it to HOO HOO. Pffft. 

Dirtybird12

02-13-2006, 04:48 PM

Didn't Oprah start her career in radio tho?

Dirtybird12

02-13-2006, 04:50 PM

Oprah Winfrey's broadcasting career began at age 17, when she was hired by WVOL radio in Nashville

curtoid

02-13-2006, 06:13 PM

<blockquote style="">CircusFreak wrote: Oprah Winfrey's broadcasting career began at age 17, when she was hired by WVOL radio in Nashville[/quote]<blockquote style=""><img src="http://img.photobucket.com/albums/v64/curtoid/ownedkid.jpg" width="306" height="412" alt="ownedkid.jpg" class="pic" border="0" />[/quote]<blockquote style="">That was for me...![/quote]

dannyedgewood

02-14-2006, 06:44 AM

Who cares about where she did radio. She's gonna be on for 30 minutes a week. Overpaid nothing of a talent. It's all about the money.

pennington

02-14-2006, 07:18 AM

mendyweiss wrote: She is going to do ONE 30 minute show per WEEK.! for 39 weeks/year. Is that enough for her lemmings to follow? The way I understand it, it will be a daily show hosted by the regulars from her show and magazine and she will be on one show per week. Will that be enough for her "lemmings"? Oh yeah.Oprah has cult-like status and the people will listen everyday hoping she will pop in. And look at how popular people like Dr. Phil (who has nominal talent and charisma) have been become. She probably did this to get some of her friends work.If she pushes this, it will be the biggest thing on XM.

JustJon

02-14-2006, 07:23 AM

It's also a question of how often XM gets mentioned on her tv show.  If Oprah spends a minute every day or two on her show, just mentioning what's going on on her channel, it ingranes XM into the minds of her fanbase, which is a huge advertising benefit.

mendyweiss

02-14-2006, 10:56 AM

I have a gut feeling that having Oprah and OnA in the same universe is too much temptation for those wacky boys. Somewhere down the road, they are going to cross the line with respect to Oprah and her huge ego won't tolerate it. I see a potential "boom goes the dynamite" in the future.Hope not, but there is a history.

pennington

02-14-2006, 12:41 PM

mendyweiss wrote: I have a gut feeling that having Oprah and OnA in the same universe is too much temptation for those wacky boys. Somewhere down the road, they are going to cross the line with respect to Oprah and her huge ego won't tolerate it. I see a potential "boom goes the dynamite" in the future.Hope not, but there is a history.Alas, I'm afraid you're right. If it comes down to XM having to get rid of either Oprah or O&A, who do you think they will throw overboard?